Step-by-Step Guide to Setting Up Your Free Online Store on MarketTram
MarketTram is a Sydney-based platform that lets you publish unlimited free regular ads, which makes it a low-risk way to start selling. The site focuses on simple listing, local trade and easy discovery across popular categories. Posting an ad is free, so you can trial offers before committing to paid promotion.
As an Australian online marketplace, it suits side hustles and small retailers looking to reach nearby buyers without heavy overheads.
Create your account
Head to MarketTram and register with an email you check often. Confirm your details, then complete your public profile with a business name, logo, suburb and contact method. Treat the profile as your shopfront. Include trading hours and a short value statement. If you operate under an ABN, add it for trust. MarketTram functions as a website for marketplace trading, so consistent identity across listings helps buyers recognise you.
List your first products
From your dashboard, choose the right category and subcategory. Write straightforward titles, keep model names and sizes near the front, and add clear pricing. Use bright, well-lit images that show scale. For descriptions, answer the questions buyers usually ask: condition, dimensions, what’s included and pickup options. MarketTram presents categories such as Electronics, Clothing, and Cars, which guides shoppers to you.
Think of the platform as an online marketing place where precise keywords improve visibility within site search.
Set payment and delivery
State whether you accept local pickup, courier, or both, and outline costs before checkout. MarketTram communications note support for a Buy Now button and the option to connect PayPal, which suits low-friction sales. Add these details to each listing so buyers understand how to pay and when to expect dispatch.
For added assurance, link to MarketTram’s security guidance so customers know what safe checkout looks like on the site.
This structure suits an Australian marketplace for small businesses that want simple, transparent transactions.
Boost visibility the smart way
Once your basics are live, consider an occasional upgrade. MarketTram offers Featured Ads that pin your listing to high-traffic spots for a set period, which can lift views during peak demand. Use this on seasonal items or when launching a new range, then revert to free placement to conserve budget.
If your goal is neighbourhood reach, emphasise pickup availability and suburb in titles to signal a Local marketplace Australia approach.
Manage enquiries like a pro
Reply quickly, even if the answer is no stock or a later pickup time. Short, polite messages reduce back-and-forth and keep your response rate high. Update quantities as items sell to avoid disappointment. When a buyer commits, mark the listing as sold to redirect traffic to other items in your store.
Keep the store tidy
Refresh listings regularly. Rotate your lead image, review pricing against similar live ads and rewrite any vague descriptions. New stock belongs at the top of your catalogue, while older inventory may benefit from a small price adjustment. MarketTram’s Latest Ads page shows fresh activity, which encourages frequent check-ins from shoppers.
Quick optimisation tips
Group related items so buyers can bundle. Use consistent photography and neutral backdrops for a cohesive look on your seller page. Collect simple proof points such as response time and number of successful sales, then highlight them in your profile bio. When you need extra reach, run a short Featured Ad and track the uplift in views against any new enquiries.
Ready to open your shop window to Australia’s buyers? Start with one well-written listing, iterate based on questions you receive, and scale your catalogue once your process feels smooth.