The Times Real Estate

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What Every Successful Restaurant Lives By

  • Written by News Feature Team


When you look around, now more than ever, there seems to be an endless array of restaurants to eat at. No matter what cuisine you might be craving at whatever time of the day, there is most likely to be something open. Whilst this is a clear sign of increasing globalisation, it also means that competition becomes stiffer and restaurants need to constantly evolve in order to not just be relevant, but to succeed. In an industry such as this, you really need to be the best to stand out and thrive. Here are a few core rules any successful restaurant takes to heart, and why they work.

The Setting

Call it ambience, call it whatever you want, but a restaurant with a good atmosphere is instantly recognisable. There is something about it that just invites you to take a seat, get comfortable, and enjoy a good meal. Quite frankly, the food alone is not enough to make a wholesome restaurant. There are many elements that come into play, and this is at the core of it all. Think of it like the solar system if you will. It is the sun around which all the other planets revolve. Such restaurants look into the tiniest details, which makes it all the more delightful.

Authenticity

This is a tricky road to walk mainly because many restaurants, especially start-ups, make the mistake of trying to be too ambitious, and end up making a mess of everything as a result. However, if it can be mastered, it is definitely a defining trait. For instance, David’s quaint eatery in Melbourne has its dishes based on recipes passed down through several generations. As you can imagine, the dishes are incredibly popular because of how different they are to everyone else. People love to feel at home when dining out, and being authentic is an important part of that.

Clear Menus

People really hate having to peruse the menu as if they are looking for the secret of the universe, especially when they are hungry. They should be able to clearly identify what cuisines you offer, what dishes from each you cater to, and understand what they are ordering. Of course staff is always on hand to assist, but if there is less hassle, people are more likely to pick such a restaurant. It is necessary to be creative, but like being authentic, you need to balance it carefully.

Efficiency

It does not matter how good the restaurant might be in every other way if it is not efficient. Not just in the preparation, cooking and serving of food, but also in responding to customer queries and complaints. Consumers today are demanding and are often willing to pay more if they feel service is good, and feel they deserve it. Hence, successful restaurants ensure that they work with their customers to help serve their needs better. Such traits help further distinguish truly special dining spots, which can even go on to become the stuff of legacies.