The Times Real Estate

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How technology is changing the way people follow sport

  • Written by News Company


It is hard to find anyone who is not interested in at least one sport. The majority of the population are more than just interested: they are keen on lots of sports and follow a few closely.


The most profound way that technology has changed how people interact with sporting events is that they do not actually have to attend. Major broadcasters and even the operators of sporting franchises around the World, provide high quality high definition coverage of most sporting events. They can be watched on free to air TV, pay TV, iPhone or Android apps and dedicated pay to access broadcasting web sites like
Neflix or Stan. Many of the World's most important sporting coverage is often for free to watch.

One of the best examples of the latest technology helping sports fans is surfing. There is no need to head to Hawaii to watch Kelly Slater because the
World Surf League has its own media division that broadcasts events like the Gold Coast Pro on its own website. Fans love it because they now have control. They do not have to hope that their local TV station covers the event.

It is the same with betting on sports. People now have a huge range of
choices for sports betting app. Local and overseas producers offer a vast range of betting options that are available 24/7. There are safe apps that offer encrypted communication to ensure privacy and prevent unauthorized people from interfering in transactions. These popular betting apps are interactive and offer an immersive real time enjoyable entertainment experience.

At sporting events themselves, stunning technological advances such as huge high definition outdoor screens, allow people on site to view each event up close and enjoy the atmosphere that can only be appreciated on site. Football, golf and tennis are all much more accessible now that the promoters offer top class viewing facilities and offer innovations like WiFi and computerized ticketing.

When Madonna invented stadium concerts, everyone had to pay a huge premium to get front row access in order to actually see her performance. Multiple screens are now the norm and the sound is broadcast on WiFi on site so that people can appreciate the audio through headphones connected to their smartphones.

Everyone wins when new products that make sports events more accessible and enjoyable are invented.